representing places, connecting communities and inspiring memories

shop all

shop by design

shop now!

Why do our clothes look so good, you ask?
It’s all Eric, who does all of our designs and in-house printing.

But what makes Eric look so good?
… Drew Ferris with a fog machine and Drew Walmsley yelling ‘GIVE US THE SMOULDER!’ behind the camera.

Teamwork makes the drip work. 😎

The puck is about to drop on the pond… or maybe something might drop online? 🙃

What are your team colours? 🏒

‘Tis the season. 🐟

Where are all our ice #FishinFolk at?

Here to warm up your Saturday afternoon, with this smouldering look from @frewderris 🔥

Where did you take #TheFolk this holiday season?

Send us your pics. 📸

Thanks to Kara & Cem for representing home, all the way in Turkey! 🇹🇷

No, this isn’t AI… 😆

It’s a real goat, a real Norfolk County midweight hoodie from thefolk.ca in stone blue, and a real teaser for something FUN coming your way.

🐐🐐🐐🐐

We had a few ideas to caption this photo… but we thought it would be funnier if you did!

Caption this in the comments below. 😆

We are grateful for another year of doing what we love, in the place we love, surrounded by the most amazing folks. 💛

Here’s to the stories shared, the connections made, and the endless inspiration this community brings.
Cheers to 2025 and everything it holds! 🥂

So we heard there’s a competition for the top podcast over @thejustdrewpodcast in 2024 … and while we’re obviously big supporters of all things local, we’re also very competitive. 🤭

If you haven’t already listened to the FIRST EVER podcast with Drew + Frew- you should.

Eric and Ashley are hilarious and if you don’t believe us, listen for yourself. 👂🏼

We’ll post a link on our story that will take you right there. 😎

🚨Attention all late night shoppers… We see you! 👀

While you’re cozy in bed adding things to your cart- officially place that order and we’ll deliver it to you TOMORROW! (So long as you’re in Norfolk County or Tillsonburg). 📍

Drew is hitting the road in the morning and would love any reason to drive around the county to stop at all his fav coffee locations. Drink and snack recommendations welcome below! 🤭

Where tradition meets conservation: Norfolk County’s marshlands are a haven for hunters and wildlife alike.

Hunting here isn’t just sport—it’s a legacy of stewardship, preserving balance and biodiversity for generations to come. 🦆🌾

Got a Huntin’ Folk in your life who spends more time in a tree stand than at the dinner table? 🦌

Our Huntin’ Folk tees make the perfect gift—because let’s face it, they don’t need another camo hat. 😆

Wrap up their season in style and keep ‘em repping The Folk all year long!

We double-doggy DARE YOU to fill your loved one’s stockings this Christmas with nothing but LOCAL goodies!!

Think you can do it? 😌

Besides our cutie keychains, scrunchies, candles etc. where else are you buying from? Give us some more stocking stuffer ideas in the comments below. 👇🏼

⚓️ LAST CALL, FOLKS! ⚓️

Our Boatin’ Folk hoodies have officially sailed off into the sunset (aka discontinued).

Our Boatin’ Folk hoodies are officially sailing off into the sunset. This royal blue classic is perfect for the boater in your life—whether it’s your dad who swears this is the best fishing spot, or your friend who took you to Pottahawk all summer long.

🚤Grab one before it’s gone!

How to get your Folk merch this holiday season, during the postal strike…

💌 Choose to pickup your package at one of our local partners… for free! While you’re there, we encourage you to do some extra shopping and support small.

💌 Choose Norfolk County delivery and we’ll personally drop it off at your front door step for $9. If you spend over $125 and we’ll deliver it for free!

🛍️ Shop at one of our retail locations, which includes:
Boyko’s Source for Sports in Simcoe
Nifty Gifty in Waterford
Wholesome Pickins in Delhi
The Cider Keg Farm Market in Vittoria
Long Point Eco-Adventures in St. William’s
Betty’s Marketplace in Tillsonburg

Is that a new design you see in the future? 🧐

Or maybe it’s The Folk Pop Up shop taking place this Saturday @ryersegardengallery? 🌱

Or maybe it’s both? 😜

.pro-gallery-wix-wrapper {display: block !important;} .pro-gallery-wix-wrapper .gallery-item-container {opacity: 1 !important; display: block !important;}

Follow us on Instagram!

@thefolkca

About

ABOUT Us

Step into the heart of Norfolk County with 'The Folk'

we combine the essence of our amazing community, timeless lifestyle, and breathtaking natural landscapes into every design we make.

Our mission is to craft apparel and products that serve as a bridge, connecting individuals to our community's history and spirit.

Whether you're a local or from afar, join us in celebrating the unique charm of Norfolk and whichever ‘Folk’ you may be.

our retail locations

we are proud to have our products carried by a variety of great local businesses!

each location carries a variety of our products. some of these businesses are only open seasonally so be sure to check their business hours!

To check if they have a certain design/size/style in stock make sure you contact them!

representing places, connecting communities and inspiring memories

shop now!

​

Follow us on Instagram!

ABOUT Us

our retail locations

FOLLOW US ON SOCIAL MEDIA FOR A CHANCE TO WIN A GIFT CARD TO YOUR FAVOURITE SMALL BUSINESS!